Business, Central New York, Community, Consumer, Syracuse

Online Shopping Takes It’s Toll On Stores All Across The Nation This Holiday Season

By Natalie Mooney SYRACUSE, N.Y. (NCC NEWS)—It’s the most wonderful time of the year and along with the eggnog and jingle bells comes the ups and downs of holiday shopping.  Stores all across the country have seen an increase in traffic since Black Friday and that traffic is expected to continue as we get deeper into the holiday season.

However, with so many people finding less time to get out to the stores to find the perfect gift for their loved ones, online shopping has been a go-to for more and more peoples’ holiday needs.

Many stores have reported seeing more of their shoppers choosing to order online rather than shop in store.  Wal Mart reported having sold 75 percent of their most popular toys online on Black Friday and through the weekend.

Old Navy Sales Associate, Kayla Walker, says that one of the biggest downsides to online shopping, aside from steering people away from their store, is the impact it has on the physical store after the holidays.

“We’ll have a lot of people returning things online and then returning them in store and then just us as a store, it takes from our daily sales,” she continues, “So if we bring in $200 dollars and then return $100 (of clothes ordered online) it looks like we as a store just made $100.”

Even after expressing her frustration with this, Walker says that she, herself, participates in online shopping.  She’s not the only sales associate who can’t help but give in, Buckle Sales Associate, Elizabeth Stephany, says she can’t help but give into the convenience.

“It’s definitely a national trend, I have to say I’ve taken part in it myself, you know it’s convenient, we like shopping online.”